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EPURATO AT BASELWORLD

21/03/2018

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Interpreting the codes of Italian elegance with the new collection, we pay homage to Florentine aesthetics. EPURATO: a third line that uses the main identity elements of our brand with its cushion case, its Swiss automatic movement and its dial displaying the traditional reading triangle. Refined and with a diameter smaller than its big sisters, this line is eminently contemporary. 

 

EPURATO - Bronze & Anthracite Sunray Dial

Discover a less rebellious face with a tenfold increase in elegance. The ergonomics of the new case combine a thickness of just 11 mm with a diameter of 42, and a carefully integrated crown guard. The desire for a return to origins and an even more Italian inspiration will naturally adorn both male and female wrists. Equipped with an automatic movement which beats through a transparent back, you could see the skeleton and Côtes de Genève decorated rotor.

This first model is of course in bronze, historical material at ANONIMO, a pioneer in its use. This alloy, which ages by reacting to its environment, gains a patina over time to acquire a very personal touch. Today, with the new EPURATO bronze, for the first time polished, modernizes without losing any of its aesthetic and exclusive character.

EPURATO - Blu Intenso

This new collection retains the DNA of the brand but changes its style to offer subtle and distinguished watches. ANONIMO dresses up the EPURATO with a steel case using slender forms, covers it with an elegant matte deep blue dial and readies it with a brown kudu bracelet which gives this automatic watch a chic and urban look. 

EPURATO - Imperial Green

The trend is towards green, the new black it seems, and it is with this colour that ANONIMO unveils its new EPURATO, sober and refined. This new line, easily recognizable with the main identity elements of the brand, proposes the marriage of bronze and green in a refined version. With the approach of spring, the dial and its felt bracelet highlight the nuances of the most natural of colours. The gradient coloured sun-brushed dial and the handcrafted bracelet bear witness to the research into the diversity of materials and the care given to aesthetics inspired by Italian elegance. 

Green matches many neutral or warm colours and thanks to the new system of interchangable bracelets, the wearer can easily reinvent their style and accessorise its new EPURATO. Instantly, different shades can combine as the wearer desires to let Italy express itself in perfect balance.

 

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